Rocking Team » feeds

Setup AdSense for feeds directly from Blogger

Alex Jose — Fri, 30 Oct 2009 02:20:40 +0000

AdSense for feeds is putting on a Blogger costume and allowing all Blogger publishers to easily monetize your RSS and Atom feeds directly from the Blogger interface, in the same way you set up AdSense on your blog beforehand.

To set this up, go to Blogger and select the blog you wish to monetize on your Blogger Dashboard, and select “Monetize.” This will give you some basic options for configuring ads, and if you already have connected your Blogger feed to FeedBurner, will confirm that the proper feed is being configured. AdSense for feeds will automatically pick the right ad sizes for your users, content, and end medium.

After setup, you will be able to view your AdSense reports (including feed revenue) directly from the Blogger Dashboard, as well as from your AdSense account. Additional feed management options for your feed and feed analytics will be available from http://feedburner.google.com.

Read your Favorite Feeds Live In Gmail

Alex Jose — Tue, 12 Aug 2008 10:30:16 +0000

Gmail web clips display feeds (news headlines, blog posts, or pretty much anything in RSS/Atom format), ads and other information at the top of your inbox. They look like this:

There are some feeds in there by default, so you might be used to seeing headlines from the New York Times or recipes or a word of the day. But if you’re not into cooking or already have a sweet vocabulary, you can customize your web clips under the Settings menu.

Just click on the ‘Web Clips’ tab to see a list of your current subscriptions, browse popular feeds by topic, and select the ones that interest you. You can also add your own URLs to get your favorite blogs and other news right above your inbox.

Google AdSense Ads in RSS Feeds

alexjoseph — Sun, 03 Aug 2008 07:38:01 +0000

The AdSense for RSS feeds program is now live for some publishers and Google has also discontinued the FeedBurner Advertising Network in favor of AdSense.

*If you are subscribed to this RSS feed in either Google homepage or any news reader, you may have already seen the new feed ads at the bottom of each article.

AdSense Ads in Feeds are contextual and are available in banner (468×60) and medium rectangle (300×250) formats. They are probably a mix of CPC and CPM ads because you can show either text ads or image ads or even a combination of both in your feeds.

Here’s a screenshot of a feed ad inside an article that was about search engine optimization – notice the relevance of the ad.

AdSense publishers can choose how frequently the ads should appear in the feed and whether ads should appear in articles that are relatively short.

What’s different from FeedBurner though is that with Google AdSense you can position ads either at the bottom or top of the feed item.

There are two big advantages here:

a. The ads are contextual, very relevant and publishers may therefore see better returns.

b. A large majority of FeedBurner advertisers targeted their ad campaigns for US traffic so publishers were not able to successfully monetize traffic from other countries. That will change with AdSense for Feeds as Google has advertisers almost everywhere.